Start by steaming the pumpkin and mash finely, if you're not using canned pureed pumpkin.
In a large bowl, add flour, sugar, baking powder, salt and chia spice. Mix until well combined.
Add milk, eggs, melted butter, and mashed pumpkin. Mix until no flour pockets are left.
Bring a large frying pan to a medium heat. Add 2 tbsp oil, once heated add about 1/3 cup batter per flapjack and fry in batches. Cook 1-2 minutes and flip, cook for another 30secs -1 minute. Remove and place on a plate. Cover with a clean dishcloth to retain any heat. Repeat until the batter in done.
Sprinkle over some cinnamon-sugar mixture, a knob of butter, and a drizzle of syrup/honey before serving. Enjoy!